About The 21st Century Marketing Academy

​Do you dream of starting your own business but have little or no marketing experience?

Creating a successful business is all about spotting - and seizing - an opportunity and turning it into reality. You'll learn everything you need to know at the 21st Century Marketing Academy.

The earlier you learn the system the quicker you'll profit from your idea!

Are you currently planning your new business?

Many Budding Entrepreneurs have a business plan but they are typically very light on the marketing. That’s a huge risk to the success of your business and exactly where we can help.

You have your idea and your plan to implement it, the next stage is to test it before you fully commit and quit your day job.

The 21st Century Marketing System provides valuable feedback on the important numbers to help you succeed first time!

Congratulations! You’ve crossed the line and you’re now a full-time start-up micro-business owner. Raising awareness and ‘getting your name out there’ is your main focus – but it’s a time consuming task!

The content and message development sections of the 21st Century Marketing System can really target and hone your message which will result in maximum conversions.

You really need to develop your copywriting skills and the Message Development Matrix will be a key tool in your marketing toolbox.

The typical six month honeymoon period is over, the hard work continues and the learning curve steepens as you build your business and focus on generating sales.

Marketing should be well embedded into everything you do because building strong relationships with your target audience ultimately leads to greater sales.

The Results section of the 21st Century Marketing System can really help you keep your finger on the pulse of your business.

It’s still early days but after about 18 months you start noticing what works and what doesn’t.

It’s time to play to your strengths and improve your performance. The strategic elements of the 21st Century Marketing System can really help you here and make sure you keep on track.

After about two years things are going well. It’s now time to ruthlessly focus on what works and maximise the return on your investment.

It's now time to focus on upping your game an focus on your performance.  Setting ambitious business objectives and a detailed plan to implement them is now the name of the game.

The Seven Point Plan in the Implementation part of the 21st Century Marketing System will really help you achieve rapid results.

You now own a high performing efficient small business but there are improvements still to be made. Optimising your business and sales processes is a worthy investment of your resources.

All the work you have done so far in implementing the 21st Century Marketing System in your business is really paying dividends.  

Streamlining your business and marketing processes is key to being successful in the next - and final - stage where you can take things to a whole new level. 

You now have a streamlined and profitable small business but it’s still labour intensive. Now’s the time to automate your business and marketing processes for optimum efficiency.

Having taken a structured and strategic led approach to building your business you can easily see where you can streamline your entire operation by automating large parts of it with the latest automation tools such as Infusionsoft.

You are able to focus on where marketing and sales meet to work in perfect harmony. By scaling your entire operation you are now ready for the 'big time' to the maximum return on your investment.

The Business & Marketing Boot Camp Programme has one specific aim: To give you a solid foundation in everything the modern marketing landscape has to offer.

It's available as an online course where you can work at your own pace - but with the added benefit of weekly live Q&A sessions to help you get the most out of it in the shortest possible time.

We also offer the same programme in two live events, the first is a 1 day seminar, and the other is a weekend workshop where you also have the opportunity to work through the system and start applying it to your business.

The Master Class Programme examines many of the elements of the 21st Century Marketing System in a lot more detail.

Once you have a solid understanding of what's available to you it's time to select the most appropriate elements for your business and really develop the skills that will make the biggest difference to your business.

If you want to go even deeper then the Deep Dive courses may be just what you're looking for. Here we take a topics from the Master Classes and develop them even further, and show you exactly how to apply them to your business context.

Both the Master Classes and Deep Dive courses are live classes which are recorded so you can go back over the material to ensure you  you get the maximum out of your training investment.

Not for the faint hearted! The Business Accelerator Programme is an intense, fast paced mentoring programme were we work with you to implement the 21st Century Marketing System in your business in just 90 days!

The first half of the programme focuses on the strategic elements of the system, and the second half focuses on the tactical elements.

The key objectives are to:

 This is an fully instructor led programme which is delivered both online using our virtual classroom technology, and in person at a couple of live events such as the kick-off meeting where you'll have the opportunity to meet your fellow students and network.